Louisa, who has over 18 years experience in the events industry spoke to the students about her event styling business The Little Big Company. She addressed topics such as how to create an event pitch, social media marketing, networking, current trends within the industry and what key skills and attributes the industry requires. Louisa was very inspirational and really motivated the students. She also gave the students a mock brief and asked them all to create a pitch that she would evaluate and provide feedback on.
Her brief outlined the following:
– Cocktail party for 200 people
– ‘White cloud balloon’ themed event
– Source venue
– Touches of gold
– Candy cart
– Lots of florals
Students have to create a visual pitch as well as outline an overall budget including vendors/suppliers and total man hours.
Nicci Webster talked to the students about her experience working in the event industry as well as the challenges of starting your own business. Nicci also touched on topics such as customer service, determining your dollar worth and learning how to say no to events that don’t fit with your company brand. Nicci also brought in some amazing treats that she made for the students to enjoy! A gorgeous salted caramel cake and beautiful HOORAY cookies.
An amazing morning was had by all. Thank you to both Louisa and Nicci for taking the time to share their experiences with the students.